It looks like Diddy is fully rooting for Kanye West in his battle against Adidas as he shares a screenshot of his recent text messages. In a post on his Instagram, Diddy said that he too plans to boycott Adidas until they “get it right” with Kanye and accused the brand of being cultural vultures.
Kanye West is definitely not alone in his fight against Adidas, as his famous friends continue to offer him their Full support…and that now includes Diddy. Following Kanye’s countless posts over the past few days regarding his intense feud with Adidas over his billion dollar Yeezy brand, Diddy is totally on board with not only supporting his friend, but also boycotting. sportswear brand.
Sharing a screenshot of their recent text message exchange, Diddy made it clear that he has Ye’s back. He wrote, “Please can you send me something I can post in support of you! I will never wear Adidas again for the rest of my life if they don’t do you any good!” To which Kanye replied, “Praise God” and “I love you.”
However, it was in the caption that Diddy laid it all out, declaring that he was completely done supporting Adidas until they “worked things out” with Kanye and called on his fans to do the same.
His caption read:
“Since the Run-DMC era, @Adidas has always used Hip Hop to build their brand and make billions from our culture,” he said. “BUT NOW WE ARE MORE THAN CONSUMERS, WE ARE THE OWNERS. @KanyeWest and YEEZY are why Adidas is culturally relevant. WE KNOW OUR VALUE! I’m done using Adidas products until they do this right! We have to support each other!! Everyone repost this please!!”
Just days earlier, music mogul Swizz Beatz also showed his support for Kanye amid his Adidas troubles.