Google PPC Services

To maximize the benefits of having a significant number of items on their website, businesses can utilize Google Shopping ads. These ads operate on a pay-per-click basis and appear in a carousel format above or beside the primary Google search results.

By showcasing product offerings and prices directly on the Google search engine results page (SERP), potential customers can assess them before clicking through to the website. This feature increases the likelihood of conversion for each click, particularly if the audience has previously explored all product options available on Google Shopping ads.

To target individuals with a clear intention to make a purchase, our PPC firm recommends eCommerce businesses to utilize Google Shopping ads.

In-Stream Ads On YouTube

In-stream ads, commonly known as YouTube ads, are available on YouTube videos, search results, and video partners on the Display Network. These ads operate on a pay-per-click model and can offer users a unique and memorable interaction with a business.

YouTube ads can be a powerful tool for businesses looking to connect with their audience. Additionally, recent advancements in in-stream advertising on Facebook have allowed for ads to be placed strategically within video content for maximum impact.

Gmail Sponsored Promotion

Utilizing sponsored promotions in Gmail can be a highly effective method for generating leads through direct response. With Gmail Sponsored Promotions (GSP), businesses can communicate with potential leads directly in their email inboxes. GSP also includes a click-to-call function that enables leads to connect with the business directly, providing the opportunity to convert at any stage of the sales funnel.

Compared to YouTube ads, GSP provides unique features that cater to lead generation. Our pay-per-click advertising firm can optimize your GSP campaigns by utilizing its targeting capabilities and generating high-quality clicks.

App Install Ads

If you’re seeking a new method to promote your app, Google’s App Install Ads can be an effective option. This advertising feature allows you to showcase your app on the Google Display Network and AdMob, with the aim of increasing its installs on both Android and iOS devices.

Creating an App Install Ad is simple – just select “App Installs” as your objective when creating an ad in the AdWords interface. From there, you can select your targeting preferences and bid. By doing so, your ad will be shown to users who are more likely to install your app. App Install Ads can be a great way to boost your app’s installs and drive greater engagement.

Overall, if you’re looking to expand your app’s reach, consider using Google’s App Install Ads to effectively promote it.

How can PPC Marketing benefit your company as an effective strategy?

By utilizing data-driven PC management services, your business can greatly enhance its revenue and connect more effectively with customers. Here are                                                                                            some key benefits of investing in PPC services:

1.Quick Results

Paid search advertising is a highly effective method for businesses to achieve fast results, as campaigns can be set up and launched immediately. This makes paid search advertising an excellent option. Once your ads are approved, you can start attracting potential customers who are interested in the products and services you offer.

2.Only Pay for Actual clicks

Businesses are only charged when someone clicks on their ads; the total campaign cost is not included in the fee. However, as mentioned earlier, businesses also have the option to pay for impressions if they want to expand their reach and increase their brand awareness among a larger audience.

3.Accomplish Your Business Goals

One of the most convincing reasons to use pay-per-click (PPC) advertising is that it can help you achieve a wide range of business and marketing objectives. These objectives can include anything from creating brand awareness and establishing thought leadership to generating a hot lead or making a sale online. Different online marketing strategies can be used to accomplish these goals. With PPC, you can track almost any type of goal that leads to a conversion. This makes PPC a powerful tool to ensure that the elements of your website that attract visitors align with your objectives.

4.Increase Sales

Pay-per-click (PPC) advertising can be beneficial throughout the entire sales funnel, which is the process of guiding potential customers from being unaware of your business to making a purchase. PPC campaigns can be optimized to achieve success regardless of the specific objectives that are selected.

What Our PPC Management Strategy Provides

Our clients have been receiving exceptional PPC services for more than three years now. Our team of Google Ads-certified experts possesses a comprehensive understanding of Google guidelines and continuously endeavors to acquire new skills and stay up-to-date with the latest industry trends, ensuring optimal results. By selecting us for PPC management, you can anticipate the following advantages.

Keyword Research & Analysis

At our PPC advertising agency, we leverage diverse technologies to analyze the search patterns of your clients and predict the phrases they are likely to enter into the search box. We will select the keywords that align with your goals and categorize them based on industry relevance, search volume, and competition level. Our team of paid search experts will regularly adjust your keyword selection to capture the interest of your target audience and their search intent.

Ad Copy Creation

Crafting pay-per-click (PPC) ads requires a blend of creativity and precision. The ads must be persuasive, informative, and concise, all while complying with strict character limits.

At Mad Over Brand, our team of professional copywriters has vast experience in creating compelling PPC ads. Moreover, we conduct regular testing of advertising text to determine the best-performing ads and maintain a database of results for future use.

For display campaigns, we design multiple sets of ads in various ad size formats, tailored to the advertising platform we have chosen. Our ads are designed to captivate and engage the audience, while accurately conveying the brand image of our clients.

Targeting And Scheduling

When not executed properly, pay-per-click advertising (commonly referred to as PPC) can become a significant drain on your time and financial resources, despite its potential to generate leads and drive traffic to your website.

This is where we come in. Our expertise in PPC targeting and scheduling ensures that your campaigns are both efficient and successful.

If your company is new to pay-per-click advertising, we can guide you through the basics and help you develop successful campaigns. For those already using PPC, we can assist in optimizing your campaigns for improved outcomes.

Testing And Optimization

MARKETINGEYE, we understand the importance of marketing and continuously strive to enhance our offerings to outperform our competitors. To help you connect with your target audience, we provide a range of services, including testing and optimization for pay-per-click (PPC) ads

Incorporating testing and optimization into your marketing plan is crucial. It allows you to experiment with various marketing ideas and strategies to determine which ones are most effective for your business. By continuously testing and optimizing your campaigns, you can ensure that you are consistently using the most successful marketing methods.  

Optimization And Management

We recognize that every business is unique and has distinct requirements. Therefore, we customize our services to meet the specific needs of each client. Our aim is to develop a personalized PPC strategy that will assist you in achieving your desired outcomes.

Our team of experts will manage your campaign, allowing you to concentrate on running your business. We will closely monitor your campaign and make necessary adjustments to ensure that you get the most out of your PPC expenditure.

Our comprehensive suite of PPC services includes keyword research, ad creation, campaign management, and reporting. We will continually assess your campaign and make necessary modifications to ensure that it performs at its best. 

Conversion Tracking

Ensuring that your PPC ad expenditure is well utilized is crucial, and our team can assist you in achieving that. We take pride in providing the most effective conversion tracking in the industry, ensuring that your ads are working hard for you.

We understand the importance of basing decisions on solid facts, which is why we monitor all critical metrics for your campaigns. This enables us to maximize the number of people your ads convert.

Moreover, we offer professional advice on how to interpret your data and make informed decisions. With our vast industry experience, we know what works and what doesn’t. We will work with you to ensure that your campaigns are as successful as possible.

Monitoring & Optimization

We recognize that every business is unique and has distinct requirements. Therefore, we customize our services to meet the specific needs of each client. Our aim is to develop a personalized PPC strategy that will assist you in achieving your desired outcomes.

Our team of experts will manage your campaign, allowing you to concentrate on running your business. We will closely monitor your campaign and make necessary adjustments to ensure that you get the most out of your PPC expenditure.

Our comprehensive suite of PPC services includes keyword research, ad creation, campaign management, and reporting. We will continually assess your campaign and make necessary modifications to ensure that it performs at its best.

Conversion Rate Optimization (CRO)

Get in front of your ideal consumers at the appropriate moment and on the right platform, and then work to advance them down the sales funnel. Our PPC agency will improve your quality score and conversion rate by creating compelling PPC ads, testing the designs of your landing page, and developing lead capture forms that are simple and straightforward to use. Give our sponsored search agency a call right now and let us assist you boost your revenue without increasing the amount you pay on advertisements.

Why Should You Hire MARKETINGEYE For PPC Management Services?

Our PPC agency, based in India, has a strong track record of 3 years in successfully managing PPC advertising campaigns for numerous renowned  businesses. Our specialized services are designed to create and optimize campaigns that generate high-quality leads and drive significant ROI.

At our agency, we take a customized approach to each pay-per-click advertising campaign, ensuring that it is deliberately crafted to suit the unique needs of the business. Our main focus is to provide businesses with exceptional leads that can positively impact their bottom line.

If you’re seeking a reliable PPC agency to assist with your advertising needs, our experienced team is well-equipped to provide tailored solutions that  deliver results.