EXCLUSIVE: Jen Rudin has joined APA, where she will launch and lead the agency’s Animation and Voiceover department. Rudin is the 12th former ICM agent/executive hired by APA in the past year, more than all other agencies combined, as the agency has been aggressively pursuing ICM employees made available by the CAA acquisition. Most of the hires have been high-level, including several department heads. Backed by a major investment from Ron Burkle’s Yucaipa Companies two years ago, APA has been in expansion mode, riding a hiring spree as it seeks to grow and move up the agency’s pecking order, which was disrupted by the CAA-ICM. fusion.
Rudin, a veteran of the animation and voiceover worlds, will establish a formal department focused on these areas that had previously been served by agents from APA talent departments. He has spent the last two years building and running the animation department at ICM Partners.
While at ICM, Rudin directed animated feature film deals for clients including Lucy Liu, Wanda Sykes, Samuel L. Jackson, Rachel Zegler, Lana Condor, Stephanie Beatriz, Jason Ritter, Nathan Lane, Alan Cumming, and Cathy Ang. In addition, Rudin signed the popular Platoon instructor Tunde Oyeneyin. across the board and was instrumental in closing Tunde’s book deal with Simon & Schuster and securing a brand partnership with Nike.
“Our strategic talent agent acquisitions from ICM Partners have one thing in mind: to aggressively serve the best interests of our clients, expand the agency footprint by bringing in talented and proven agents like Jen, who will be able to make an immediate impact on their lives, careers and earning power,” said Jim Gosnell and Jim Osborne, APA CEO and President, respectively.
Andrew Rogers, Global Head of Talent who worked with Rudin at ICM Partners, added: “Jen was an invaluable asset in ICM’s talent department. Our clients will benefit greatly from her knowledgeable, aggressive and extremely well-connected experience in the voiceover and animation casting business, which exploded during Covid and continues to be a vital part of the business.”
Prior to ICM, Rudin was a casting director/executive at The Walt Disney Company and former head of Jen Rudin Casting, which won Artios Awards for Little chicken Y The princess and the frog. She is also the author of the book Confessions of a casting directorpublished by HarperCollins.
“I am delighted to be joining not only my former colleagues, but the entire APA team,” said Rudin. “The momentum that APA has generated is being felt throughout the industry and I am excited to get started.”