kanye-west he is once again attacking Adidas with posts so vitriolic that Instagram was forced to flag them, saying the sports provider “doesn’t want to smoke” as he continues his social media campaign against them, with Swizz Beatz calling for a boycott of the sports company. clothing.
The posts come as Ye continues his campaign against the brand.
This week, West posted a series of photos of Adidas supervisory board members and featured Adidas senior vice president and general manager Daniel Cherry in several posts.
Kanye on Adidas: “They don’t want any more smoke. (This) wasn’t about money.”
Ye also reposted photos of the board with captions such as “love and blessings shouldn’t be a reason to remove this from my page,” after saying the company offered him a $1 billion buyout of his Yeezy company.
The 45-year-old said: “Adidas doesn’t want any more smoke. Movie credits are rolling,” before adding “this war wasn’t about money, it was about control…”
“Could hear the joy in my teams voices today,” West wrote. “Adidas does not want any more smoke. The movie credits are rolling. This war was not about money. It was about control of our families, of our business, of our history. I gave them a chance to settle this quietly. Now it’s Gap time : )”
He ended the post with “now it’s time for Gap,” followed by a smiley face, hinting that he will be leaving Adidas for his ongoing collaborative efforts with Gap.
Kanye’s Adidas Posts Were Allegedly Flagged By Instagram, Rapper Says
He followed that post with a screenshot that read “Dear Ye, Your legal team recommends that we refrain from posting anything on Gap for another 10 days.”
West also posted screenshots of what appeared to be Instagram messages, notifying him that his posts had been flagged, however many of the posts were still on his profile as of Tuesday.
West and Adidas began their business relationship with a shoe collaboration in 2015 and entered into more extensive deals between the two a year later.
However, drama between the two sides has flared in recent years, most of which has played out in public view on social media.
Swizz Beatz Calls For Boycott Adidas In Solidarity With Frequent Collaborator Kanye West
Swizz Beatz, a frequent West collaborator, went so far as to call for a boycott of Adidas in solidarity with Ye, saying “this is TOTALLY WRONG. If we let them do this to @kanyewest, it will happen to us too!”
Swizz captioned the post of a pair of black and orange Yeezy Fugazi: “Usually I mind my business but this is TOTALLY WRONG! If we let them do this to @kanyewest, it will happen to us too! This man created this groundbreaking innovation and should be respected as creative!”
Swizz added that “Ye is just asking that his work be respected and not stolen…that’s not crazy to me!”
“YE is only asking that their work be respected and not stolen, that does not seem crazy to me! We do not buy these !!!!!!!!!!!! @adidas you are supposed to be original do the right thing please!!!”
Kanye West and Adidas: a history of friction between the two
Last month, the shadow room reported that Ye criticized Adidas when he accused them of holding Yeezy Day without his approval.
For the past few years, Adidas has designated a day to relaunch a large number of Yeezy sneakers. This year, Yeezy Day took place on August 1 and 2, and Ye alleges that the brand created the day without his permission, according to Complex.
Complex reports that Kanye sent the publication a direct message on Instagram expressing his grievances with the Adidas brand. In the message, Ye not only criticized Yeezy Day, but also alleged that the company made hiring decisions without his knowledge and stole some of his designs for his own shoes.
The lengthy message went on to accuse the athletic brand of using Ye’s ideas, including accusations that Adidas slowed down production on its collaboration with Balenciaga and Gap. The message ended with a plea that said, “God intervene.”
As we previously reported, Kanye blew Adidas up in June after the company released images of his 2022 adilette slides. According to Ye, the slides resemble his famous Yeezy slides and he accused the three-striped brand of “shameless copying.” in a post on Instagram.