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Samsung looks to leverage Smart TV leadership with ad-supported free streaming renewal: Deadline

Samsung looks to leverage Smart TV leadership with ad-supported free streaming renewal: Deadline

Samsung, the leading smart TV maker, has unveiled a new version of its TV Plus streaming offering.

The ad-supported free TV service has reach in 24 countries and 465 million devices worldwide across TV and mobile, the company said.

Samsung TV Plus was one of the first to move into the FAST space, launching in 2015. It offers 220 channels in the US and more than 1,600 channels worldwide, including more than 50 owned and operated channels in news, sports, entertainment and other genres.

FAST channels and smart TV apps have seen significant growth in recent years as traditional pay TV subscriptions decline at a rapid rate.

In the past 12 months, Samsung TV Plus has seen 100% growth in consumer viewing, the company said, with nearly 3 billion hours streamed worldwide.

The renewed offer will be free on all Samsung Smart TVs and Galaxy devices manufactured between 2016 and 2022. It has also been extended to the company’s Family Hub refrigerators in the US and Korea.

Samsung TV Plus has partnerships with A+E Networks, EW Scripps and BBC Studios. show how Law & Order Special Victims Unit, NCIS, chicago fire and others are also available through ION from Scripps Networks. Samsung and A+E have partnered on a channel called Home.Made.Nation, which features programming in design, style, food and other home lifestyle categories.

News is also a key category, with ABC News Live, CBS News, Fox’s LiveNOW and NBC News Now all broadcast on Samsung TV Plus, and specific news programming is available for more than 40 DMAs. expansive initiative to bring live local news and weather to consumers across the United States. The service currently offers local news programming tailored to viewers’ local region in more than 40 DMAs.

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“As an early player in the ad-supported free TV streaming space with unmatched expertise in hardware, software and services on a truly global scale, Samsung TV Plus has become a superior viewing destination for consumers around the world. the world,” said Won-Jin Lee. , president and head of the service business team at Samsung Electronics. “We are delighted to recognize the tremendous growth we have achieved so far in 24 countries and over 1,600 channels worldwide. The new Samsung TV Plus brand represents our continued investment in the future of FAST.”

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